The site that I visited was the Irvine Spectrum. This first photo showcases the overall feeling of the place. There are warm-toned Christmas lights lining the trees and lamps, and a large lit-up present in frame. The warm-toned lights are very welcoming and invoke feelings of joy and excitement for the holidays. This photo makes the space look dark, but in reality it was just the right amount of bright holiday cheer.
This second photo is from the restaurant Javier's. Although I didn't go into the space, I was drawn to the outside area immediately by the cohesiveness of the space. The off-white wall color, warm light coming from the hanging bulbs and candles on the tables, made the space feel cozy and private. It is definitely a more high end restaurant and I think the lighting emphasized that just the right amount.
This last photo is from the store edikted. edikted is a fast-fashion, micro-trend heavy, catered to the younger generation clothing store. I have been inside the store before and it is incredibly overwhelming and overstimulating. Maybe it is just my own personal opinion, but I feel like there are too many things crammed into the store. The lighting itself is flat, dull and doesn't provide anything for the clothing items. I suppose you could argue that the bright white lighting offers customers a clear view of the items, but I think it makes them look unattractive and uninviting. The entrance being a lit-up heart is cute, however, and I think whoever created the store had the right idea with choosing to include that picture perfect entryway.
Really great analysis of each space/photo. I agree that the last one would be hard to fix even with good lighting but more focus is definitely needed to bring the guest in. I loved your comment about the lighting drawing your attention to the restaurant, as too many people do not understand when they design that it is not just about what it feels like inside but how you bring people in. Great post!
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